get a fresh look at your portfolio from a gallery owner and former art director
Whether you are preparing for an upcoming art fair, presenting your work to galleries or just need a trained eye to look at your online portfolio, this portfolio review can offer an educated and professional perspective.
Gallery owner, curator and former art director Jen Tough will review your website and portfolio and give you a professional viewpoint on how to best achieve your art career goals. Your hour long phone consultation will start with discussing your goals, and then do a detailed assessment of your online portfolio and website. Topics such as effective marketing, networking, and promotional ideas can also be discussed, as well as working in series, consistency, amount of work to show, website design and curation of your work and experience.
Jen's lengthy and combined experience as both a commercial art director for retail, entertainment and publishing companies along with directing an art gallery where she represents 12 artists, gives her a broad and unique perspective on your portfolio and marketing efforts that are best suited for your goals.
Jen Tough has a BFA (honors) from the The Ohio State University where she focused on painting and conceptual mixed media work. She also attended the Art Academy of Cincinnati and studied abroad in the Ivory Coast, West Africa with Parsons School of Design studying African Art History and traditional art making. Upon graduation, Jen moved to Los Angeles where she spent the next 20 years working as a designer and art director. She was the Art Director for Urban Outfitters, the Art Director for Hollywood Records (Disney), and the Sr. Art Director for Warner Bros. Records. Her freelance clients included multiple wide-ranging projects for Drew Carey (Drew Carey Show, Whose Line is it Anyway, personal projects), art direction for numerous national magazines including Lava, Bleach (where she named "one to watch" for art direction by David Carson), Raygun Publishing's Bikini, and was a Creative Consultant for Nike for many years where she art directed numerous product campaigns. After teaching design at FIDM in Los Angeles, she took time off to raise her daughter and focused on editorial design. She now owns and directs Jen Tough Gallery in Vallejo, California, located between San Francisco and Napa. Through these experiences she has seen hundreds of portfolios from illustrators, designers, photographers and artists, and has gained a well rounded perspective on marketing, retail, consumer culture and the visual arts.
This is an optional investment and not required for wall rental at fairs.